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SWAG definately the best form of advertising. the power of a free t-shirt with your logo on it is amazing. i must have seen 2 million kgbkgb t-shirts last year. everyone was wearing them. and they got great advertising for the buck. as for online advertising, google adwords gives targeted advertising. and sites such as this one where breakers congregate are great marketing tools.
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I killed a 12 pack.... just to watch it die
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honestly, i dont visit any other sites for spring break info, none of the wannabe's are as accurate or informative as tripsmarter. and i dont enjoy wading through all the ads and misinformation to get a nugget of info that could be found here by using the search feature. if you really want exposure you need to set up a beach tent, maybe some laptops to check forums, t-shirts or something with the logo, explain about who you are and what you do for breakers, free of charge. i know i would volunteer to man the tent with you for a day or so, and so would alot of members here. its the least we could do in return for all the great trips we have had thanks to tripsmarter. every year i personally crusade for you, but if we were able to do it from a beach tent i bet you would get massive exposure. set up that camera to get people in there wanting to be on beach tv, run some more ads on beach tv. maybe get some fresh club hours made with more tripsmarter logos. guess i'm rambling but i think the beach tent would be an awsome idea, especially if you had a few of us there every day to help you peer market to fellow breakers. we can tell real life stories about how tripsmater made our spring break experience better at no charge.
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I killed a 12 pack.... just to watch it die
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contests are a great way to pull in new faces as well. people will jump off bridges for the chance to win something free, your photo contest is a great example, now say you had a contest where the person who refer's the most new members wins a vip pass to the club for a night, or a panamaniac card or something. that would be an effective and cheap marketing tool. word of mouth is very powerful, if i watch a commercial about something theres a 99.9% chance i'll just ignore or forget it. if my friend says "hey man go check this out" i'm gonna go check it out.
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I killed a 12 pack.... just to watch it die
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| Posted By | For | Type | Date | |
| PCB-Spring Break on TripSmarter.Com - The Premier Online Multimedia Visitor Information Travel Site | BoardReader | This thread | Refback | September-30th,2009 05:30 AM | |
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