Perdido Key, Fla. (August 15, 2010) – The Perdido Key Visitor Center is encouraging new and former visitors to the area’s beautiful coastal community to plan a vacation now, even if for just a few days. Perdido Key, like other coastal communities, took a financial hit with the BP oil disaster, but the beaches have been clean for some time. You Play, We’ll Payis expected to run between Aug.24 and Sept. 30 and is funded by a BP grant designed to help rejuvenate the tourism industry along Florida’s Gulf Coast. Through the program, visitors will receive a $100 American Express® gift card for each night booked at a Perdido Key condominium, resort or RV park now until the program ends Sept. 30, up to $300 in gift cards. Cards may be used anywhere American Express is accepted.

Visitors staying on Perdido Key can pick up their gift cards at the Perdido Key Visitor Center when they present proof of their paid booking, a copy of the program’s registration form and a valid photo ID. Gift cards will be available for as long as supplies last. Full details of the program and registration form are available online at Welcome to Perdido Key Florida

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Wow! That's one heckuva offer!

Perdido Key is beautiful. It's too bad the public perception about Gulf beaches and the oil are so off track.

This program sounds like a good excuse to visit Perdido Key again. The vacation almost pays for itself!

Couldn't agree more -- The Gulf Coast is a "Best Vacation Bargain" even without offers like these. I'd be down in a heartbeat if I had the time off. Anyone avoiding your area simply don't know what a perfect opportunity this is.